Archive | November, 2010

Google Maps Optimization

November 28, 2010

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If you’ve got a local business, then you’re probably considering creating and optimizing a listing on google places. Many consultants offer this service, known as google maps optimization. A well optimized and promoted google maps listing will show up in the natural search results for searches with local intent, such as “Dublin plumber”, or “beauty […]

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Article Spinning Made Simple

November 28, 2010

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In a previous post, we looked at the issue of duplicate content vs unique content. We learned that unique content is the most powerful type of website content for your search engine rankings. You should only use 100% unique content for your own website, but for content distributed across the internet for the purpose of […]

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Unique Vs Duplicate Content?

November 24, 2010

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If you’ve only just come online, you will have recently realized that writing content for a website is very different to writing content for offline publications, like newspapers or magazines. Firstly, you have to optimize your online content for maximum search engine visibility, which can be very tough to get used to – you will […]

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Avoiding Black Hat SEO

November 19, 2010

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Google, yahoo, and bing have strict rules and regulations for website owners who wish to get listed and ranked highly in their indexes. But, certain techniques have been, and continue to be, used by desperate webmaster’s and SEO consultants to illegally ( in search engine terms ) boost their search engine rankings – all such […]

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Directory Submissions – Worth The Effort?

November 11, 2010

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While researching methods of website promotion online, you will, more likely than not, have heard of the practice of directory submissions. In fact, many SEO companies still offer this as part of their service. But, what exactly are directory submissions? Should you include them in your promotional strategy? Are they worth your time and money? […]

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Google Analytics In-Page Analytics

November 5, 2010

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Google Analytics In-page Analytics If you’ve been following the other posts in the google analytics series, then you will know that google analytics is an amazing system for tracking and analysing your website. Once you obtain the valuable data that GA provides, you can then act on it to improve upon practically every area of […]

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Google Analytics Reports

November 3, 2010

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Google Analytics Reports With your google analytics account set up, and your website profile properly configured with goals and, if applicable, filters, then it is time to focus on interpreting the data in your google analytics reports. There is so much data available – a good first step is to log into your account and […]

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Configuring Your Google Analytics Website Profiles

November 1, 2010

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Configuring Your Google Analytics Website Profiles Once you have set up your google analytics account, you will now have to do considerable work to configure your web- site profile, or profiles. A profile is a part of your account that contains all of the data for a specific website, or portion of a website. You […]

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